Abstract
Company managers are paid more and more attention to the relationship between the institutional environment and the organization. In the face of uncertainty of external environment of market and non- market, Enterprises often have to learn the integrated use of the market and political strategy of organization and system innovation. Innovation is not only a kind of resource combination but also a kind of institutional change. Green energy strategy is prior to the traditional political strategy as the core of the social responsibility of the Enterprise strategy and enterprise strategy for the two wings of the green and environment model. But there is one point that namely the Green energy strategy will become the core of Enterprise and Enterprises have to pay attention to enterprise pollution management in the future. The purpose of this study is to investigate whether executives should participate in the market and political strategy which directly affects their commitment to green energy strategy. First, it is based on the upper echelons theory, through the study of the top management team in the Enterprise's political activities, the influence factors of political participation can be found. This shows that the top management team in shaping and controlling their political environment which has played a positive role. Secondly, this study which contributes to the selection of top management team and manage their political environment, has a deeper understanding. Rather than relying on Public Affairs Manager, one of the strategic decision-making process of top management team will need consider corporate political activity.
